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MADE to MARKET, is a retail-ready curriculum designed to help makers create and scale successful brands.  

This cohort based program, activated through a series of workshops, webinars and panel discussions, will assist makers from product launch to the lining the shelves of retail stores in their city and beyond.  This program is lead by Stacey Price, co-founder of Shop Made in DC and founder of People Make Place and supported by industry leaders and seasoned makers.   

Now accepting applications for the first 12 week co-hort launching August 2018 in Washington DC (Dupont Circle).  Tuition for the program is $700 and includes 11 workshops, 5 mentor hours with sector experts, access to bespoke resources, services and a placement in a product showcase following graduation.  Alums of the program qualify for limited access funding and a pitch competition where one business wins a brand make over from General Design Company.  Space is limited.  

APPLICATION CUT-OFF ::  JUNE 24
 Scholarships May Be Available Based on Access to Funding

co-hort 1
 

co-hort 1 is scheduled from august 6to October 22.
In-person workshops take place on Mondays from 7PM to 9PM.  

LAUNCHING A PRODUCT
W1: MAKER TO MARKET : NETWORKING EVENT AT SHOP MADE IN DC

CAPITAL IN THE CAPITAL
WK2:  Accounting 101
WK3:  Forecasting for 4th Q

IT’S ALL ABOUT THE BRAND
WK 4:  Crafting Your Message- Branding and PR
WK5:   Judge a Book by It’s Cover - Packaging
WK6:  Mastering Social Media

MENTORING
WK 7:  Mentor Speed Sessions

MARKET::ABILITY -- PRODUCT PLACEMENT
WK8: Direct to Consumer Opportunities

WK 9: Wholesale Distribution

SCALING FOR GROWTH
WK 10:  Finding Space ::: Accessing Production and Retail Opportunities

WK 11:  Access to Capital
WK 12:  HR and Other Things

WK 13: MAKER TO MARKET :  SHOWCASE EVENT AT SHOP MADE IN DC

THIS IS A PROGRAM OF PEOPLE MAKE PLACE, A SOCIAL ENTERPRISE CONSULTING FIRM WITH A MISSION TO ACTIVATE + GROW LOCAL ECONOMY.  THE PILOT CO-HORT IS LAUNCHED IN COORDINATION WITH THEIR SISTER PROJECT, SHOP MADE IN DC.  

CONTACT US

Have questions or have interest in partnering? We would love to hear from you! 
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